In an age when more than 75% of new patients select their doctors based on online reviews, as healthcare professionals, we must make every effort to ensure that our digital reputations sufficiently reflect the quality of care Read More The Top 4 Reputation Management Companies for Doctors
Late last night, I was in the office discussing with a patient how she could get her much-needed high blood pressure medication since the price was $225 a month and her insurance company hadn’t approved it. We had a very Read More Is YOUR Doctor Worth a Coke?
One of the hospitals I trained at caters to the “elites of this world.” Some of these “VIP patients” are celebrities, and some of them are billionaires. What I have noticed about this patient population is that their “care” can be VERY wrong to Read More “VIP Syndrome”: A Hidden Killer of America’s Wealthiest Patients
Physicians are typically more conservative than others when it comes to embracing new technology. Patient care and paper work consumes so much of our time that we tend not to fiddle around with apps that may clutter our lives even Read More What are the Most Popular Medical Apps for Doctors?
Patients have access to too much information now to simply choose doctors based on marketing catch phrases and gimmicks: “Get One Tummy Tuck and your Brazilian Butt Lift is Half Off!” These days, effective medical marketing for physicians is about Read More 6 Ways Doctors Can Use LinkedIn to Get More Business
Physicians are not known to be slick networkers. We worked hard studying and playing by the rules to get our medical degrees and didn’t have to rely on schmoozing and building connections to start earning a paycheck. But, there are Read More The 10 WORST Networking Mistakes Doctors Make
Whether you have just started practicing medicine, or you have been in practice for decades, your reputation and income often depend on reliable referral sources. Many of us physicians get spoiled and just “expect” to get a regular influx of Read More The Top 7 Reasons Why You Lose Patient Referrals
In the 1960s, nearly every surgical procedure was performed in a hospital. Lengthy waiting times were common for surgical procedures and physicians had to deal with the inefficiencies of each hospital including limited room availability, inadequate equipment, and limited access Read More How Much Can You Earn By Owning a Surgical Center?
You get a horrible cough. You call your primary care physician’s office and discover that he has just retired. You call 3 other doctors’ offices, and the closest physician is 25 miles from your home! You have newborn twins at Read More America’s DEVASTATING Doctor Shortage: Are We Doing Enough?
These days, getting things lightning fast extends far beyond Fast Food and Google Searches. Millennials (those who are 18-33 years old) are using Uber to get transportation within minutes and Google Express to get things delivered to their doorsteps within hours. Read More “I Want a McDreamy, a McSteamy and a Happy Meal, Please.” How Do Millennials PICK Their Doctors?